Once we have this information all sorted, we will do a quick audit to make sure that all your profiles have matching information. This is a necessary step because if your Facebook page does not have the suite number listed, but your website does, even this could lower your rankings. We will thoroughly comb through all of these to make sure all of the I’s are dotted and all of the t’s are crossed.
Local SEO is using keywords that are relevant to you, to your business, and your locality. The goal is that when people are searching for these keywords that Google ranks your website high so that it will come up in search results.
The way to do this is to make sure that your website is equipped with SEO-friendly keywords. If you have blog posts, you want them to be about things that are relevant to your business. If you’re only serving a certain area, it should say so on your website and in SEO descriptions so that your business will only show up in results when someone is searching near to you.
Your Google My Business listing is equally important and will also help with your search rankings. On Google My Business you can update your hours, add special hours for holidays or vacations, create posts, and update your services. All of these updates can also help in improving your search ranking, thereby improving your Local SEO.
When owning a business, it’s important to make sure that these are up to date so customers don’t see the wrong information and get upset if they drove to you on a time or date that you’re closed. Because of all of these moving parts, which we’ve become experts in, it’s a good idea to have someone manage and optimize yours for you.
We will stay in contact periodically and if we see a potential error, we will reach out to you to make sure that we get it fixed right away.